Winners: 2014 Wild Asia Responsible Tourism Awards


On the closing day of this year’s ITB Asia (Marina Bay Sands, Singapore), Wild Asia revealed the 2014 Wild Asia Responsible Tourism Award Winners as part of the annual Responsible Tourism Forum. Each year, Wild Asia hosts the region’s premier get together for sustainable travel professionals, to share experiences and expertise to like-minded businesses and passionate individuals. The conclusion of this exciting networking event is always the grand revealing of the year’s Responsible Tourism Award recipients.

In line with this year’s UNWTO theme, Wild Asia has highlighted people in destinations in the 2014 Awards with categories dedicated to ethical practices to support host communities and conserve vibrant cultures in destinations around the region. The Wild Asia Responsible Tourism Awards began in 2006 aligned with the Global Sustainable Tourism Criteria (GSTC), enabling local operators to gain international recognition and inspire the tourism industry through sharing their best practices.

Award recipients go through a robust application and judging process, allowing Wild Asia to identify leaders in corporate social responsibility and sustainability who go above and beyond to use tourism as a tool for positive social benefits. First, businesses complete an application based on the GSTC to measure themselves against global standards and benchmark their operations. Wild Asia brings together a group of responsible tourism industry experts as a panel of international judges, who navigate the applicants’ details to identify a pool of Finalists. Finalists then undergo further inspection through site visits and personalised interviewing based on business and destination specific issues the organisation should be addressing. Finally, Winners are selected; these are operators who demonstrate exceptional commitment to continuous improvement, and implement dynamic and creative measures to be a change-maker in the tourism industry.

Best in Community Engagement & Development

WINNER: Borneo Eco Tours, Malaysia

Based in Malaysian Borneo, Borneo Eco Tours has been a pioneer in responsible nature tours since 1991. Two of their most popular destinations in which they operate includes the iconic Kinabatangan River, where guests can enjoy their award-winning Sukau Rainforest Lodge and Borneo’s famed primates, and Kudat, which provides opportunities for guests to visit and support cottage industries (supported by their partner NGO, BEST) along the scenic coast.

FINALISTS: Reality Tours and Travel, India; Village Ways, India

Best in Cultural Preservation

WINNER: Ock Pop Tok, Laos

Ock Pop Tok is located in the stunning UNESCO town of Luang Prabang in Laos. For the past 15 years they have been working to cultivate and preserve Laos’ textile heritage through sustainable tourism. Today, they have visitor accommodation, a Living Arts Centre, retail outlets and a restaurant – all where visitors can enjoy the colourful textures as rich as Laotian culture. 

FINALIST: Andaman Discoveries, Thailand 

Most Inspiring Responsible Tourism Initiative

WINNER: The ChildSafe Network, Cambodia

The ChildSafe Network, delivered by Friends-International, is helping to protect vulnerable children in tourism destinations across Cambodia and other parts of South East Asia. Their 7 Tips for Travellers helps tourists make the right choices in responsible travel to advocate child safety. Beyond that, they’re also working behind the scenes to get children off the streets through vocational training, supporting their parents through jobs, and generating funding and employment through social ventures.

FINALIST: BEST Society, Malaysia


If you missed ITB Asia’s Responsible Tourism Events (coordinated in partnership with Wild Asia and the Blue Yonder), presentations from various speakers can be found on our website here. 

Wild Asia plans to launch the 2015 Awards in March next year, and interested businesses should refer to the following website for further news and application forms:

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