Responsible Tourism Events At ITB Asia 2014

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Responsible Tourism Forum & Clinics

October 29 – 31, Sands Expo and Convention Center, Marina Bay Sands, Singapore

Every year, ITB Asia offers practitioners, newbies and pioneers a great stage for responsible tourism topics to be discussed. Wild Asia, ITB Asia’s official CSR partner is proud to put together and announce 2014’s series of Responsible Tourism events. Experts and experienced practitioners will be presenting concepts, international standards, lessons learnt, current trends and notable regional case studies. As always, we will be stationed at the Responsible Tourism Centre Booth at Basement 2, Exhibition Hall E, J65. Do come by for a chat with us.

Engage in a series of personalised clinics and talks to learn and be inspired by leading experts.

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Responsible Tourism Clinics, 30 October 2014 (Thursday)

Venue: Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

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Time Topic & Speaker(s)
10:00 – 10:30am How To Make Community-Based Tourism Work: Multi-stakeholder Success Stories From Thailand
Dr Jutamas Jan Wisansing, Executive Director and Consultant, Perfect Link Consulting Group and Education Chair, Pacific Asia Tourism Associations (PATA) Thailand Chapter
10:30 – 11:00am Developing Community Tourism Businesses as part of the Tour Operator Supply Chain
Adrienne Lee, Program Manager (Asia & Africa), Planeterra
11:00am – 12:00noon Revealing Of The Top 3 Winners of the Inspiring Stories Competition
2:00 – 2:30pm Child Sex Tourism is a Risk for Asian Destinations and Companies
Mike Nedelko, CRM & Marketing Manager, The Code
2:30 – 3:00pm Sustainable Practices – Small Ways That Lead to Big Improvements & Cost Saving
Ruben Cortes, Associate Director, Sustainable Building Initiative, Wild Asia
3:00 – 3:30pm Burma’s Reopening to the World: An Examination of Sustainable Tourism Development in the 21st Century
Daniel PliskeSales and Marketing at Access China Tours
 3:30 – 4:00pm Creating Competitive Advantage Through Responsible Tourism Practices
Albert Teo Chin Kion, Managing Director, Borneo Eco Tours & Sukau Rainforest Lodge
 4:00 – 4:30pm Climate Change And Tourism
Chan Beng Seng, Coordinator for the Global Alternative Tourism Network (GATN)
* See below for more details about each clinic. 

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MAIN EVENT:

Responsible Tourism Forum & Networking, 31 October 2014 (Friday)

Venue: Conference Room Hibiscus, Basement 2, Exhibition Hall D1

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Time Details
11:00am – 1:00pm RESPONSIBLE TOURISM FORUM & NETWORKING & WILD ASIA’s RESPONSIBLE TOURISM AWARDS CEREMONY 
Join us for an inspiring forum session as we discuss four hot topics that surround responsible tourism. Speakers will push the envelope to discuss sustainable tourism market trends, provide tools and applications in achieving sustainability and share an incredible case study of sustainability in Gobi. The following are the four topics:

  • Cost Effective Ways To Achieving Sustainable Tourism Best Practices, Tony Charters, Principal, Tony Charters and Associates
  • Eco labels for hotel, why you should commit, what benefits you should expect, Nicolas Dubrocard, Associate Advisor, Wild Asia 
  • Sustainable Tourism Trends, Emerging Markets & New Media, Jens Thraenhart, Founder, Digital Innovation Asia 
  • Evolution of an Ecolodge: Lessons from the Gobi, Jalsa Urubshurow, Founder and CEO, Nomadic Expeditions and the Three Camel Lodge

Following the forum, winners of the notable Wild Asia Responsible Tourism Awards 2014 will be announced. Guests are invited to mingle and network after the event over some light refreshments.

* See below for more details on the forum topics. 

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countrysideHow To Make Community-Based Tourism Work: Multi-stakeholder Success Stories From Thailand 

Speaker: Dr Jutamas Jan Wisansing, Executive Director and Consultant, Perfect Link Consulting Group and Education Chair, Pacific Asia Tourism Associations (PATA) Thailand Chapter
30 October (Thursday), 10:00 – 10:30am @ the Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Stories from 13 selected communities from 6 designated areas for sustainable tourism development will be shared. These communities have been on the systematic process to manage the resource vulnerabilities and risks of being too overly popular, together with multi-stakeholders co-create community tourism products to meet market demand based on an appreciation of community local wisdoms. The clinic’s discussion will be focused on how to ensure CBTs are sustained on a long term basis – what’s the secret behind thriving CBTs?

Beyond Unique Escapes (3)Developing Community Tourism Businesses as part of the Tour Operator Supply Chain

Speaker: Adrienne Lee, Program Manager (Asia & Africa), Planeterra
30 October (Thursday), 10:30 – 11:00am @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

This presentation is about incorporating sustainable practices that empower local communities into tour operator supply chains. The tour operator working directly with its foundation, is working directly with communities to empower under served women and youth to access market-driven approaches to create sustainable businesses. There is often a resource gap between non-profit organizations and blended-social purpose businesses that are attempting to benefit the communities in which they work. Without a strong market, these non-profits or community tourism projects often fold and fail. However, when partnered with a for-profit operator, tourism businesses have one of the greatest reaches and spread to provide opportunity for marginalized communities, and allow social enterprises to scale, access knowledge transfer, and develop their first revenue generating programs.

LOGO_Inspiring Stories from Destinations_2012-page-001Revealing Of The Top 3 Winners of the Inspiring Stories Competition 2014

30 October (Thursday), 11:00am – 12:00pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Come and be inspired by change setters in the tourism industry! The top 3 winners of this annual competition are operators with an amazing story to tell. They have been selected based on their exceptional efforts in preserving destinations and shaping local communities. This is your chance to glean from their experience & be inspired to make a difference! Read 2012 and 2013 winning Inspiring Stories.

DSC_0242Child Sex Tourism is a Risk for Asian Destinations and Companies

Speaker: Mike Nedelko, CRM & Marketing Manager, The Code
30 October (Thursday), 2:00 – 2:30pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

The Code would like to highlight the need for child protection as part of responsible and sustainable tourism and present it in the context of “crisis and risk management”. Even in Asian tourism sphere, the current initial thoughts of “crisis and risk management” may invoke precautions to prevent natural disasters that can impact tourism, such as tsunami and floods. However, there is also a real risk for a destination’s or a company’s brand and reputation when it comes to crimes of sexual exploitation of children or other crimes relating to children.

resefSustainable Practices – Small Ways That Lead to Big Improvements & Cost Saving 

Speaker: Ruben Cortes, Associate Director, Sustainable Building Initiative, Wild Asia 
30 October (Thursday), 2:30 – 3:00pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Sustainability is important for all tourism businesses, rural and urban. There has never been a better time to act for the benefit of your business and the “bottom line”. In this clinic session, Ruben will speak about some basic systems and ways that businesses can adopt to reduce negative impacts on the environment, reduce utility bills and ultimately benefit the business on the long run. The presentation will focus on proven steps that businesses can take in order to reduce their environmental impact in an affordable and effective way.

myanmarBurma’s Reopening to the World: An Examination of Sustainable Tourism Development in the 21st Century

Speaker: Daniel PliskeSales and Marketing at Access China Tours
30 October (Thursday), 3:00 – 3:30pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Now that Myanmar’s government has recently begun allowing travellers/tourists to freely enter the country, the formerly non-developed tourism industry is quickly becoming a major contributor to the nation’s economy. With these quickly increasing visitor numbers, tourism infrastructure development must focus on steady sustainability if it is to succeed as well as provide substantial benefits and opportunities for the country as a whole. The future of Myanmar’s tourism industry is dependent on sustainability practices and initiatives and therefore, must imitate its neighbor’s positive examples in order to preserve vast natural resources for future generations. Myanmar’s tourism development and future perceptions as an international tourist destination will have great implications for Southeast Asia as a whole, as they quickly become a key player in the regions tourism industry.

Spice villageCreating Competitive Advantage Through Responsible Tourism Practices

Speaker: Albert Teo, Managing Director, Borneo Eco Tours & Sukau Rainforest Lodge 
30 October (Thursday), 3:30 – 4:00pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

In a highly competitive business environment, brands are required to push the envelope to create evergreen unique selling propositions (USP). Albert will present three case studies based on the award winning Borneo Eco Tours, Sukau Rainforest Lodge, and Borneo Ecotourism, Solutions and Technologies Society (BEST), a non-profit foundation. The strategies discussed are from lessons learnt after being in business for 23 years. They include triple bottom line concepts, specialized responsible tourism practices that improve operations synergy and leverage on business strengths. Albert will also discuss challenges faced and solutions applied when dealing with community projects.

Beach stormTourism And Climate Change 

Speaker: Chan Beng Seng, Coordinator for the Global Alternative Tourism Network (GATN) 
30 October (Thursday), 4:00 – 4:30pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

With its close connections to the environment and climate itself, tourism is considered to be a vulnerable and highly climate-sensitive economic sector. Climate affects a wide range of environmental resources that are essential attraction factors for tourism. Climate change will make destinations less attractive and jeopardize major sources of income. There are direct impacts like altered seasonal patterns or coastal erosion, loss of beach area and higher costs to protect and maintain waterfronts. Also there are indirect impacts of climate change like water shortages. Higher costs for risk management for touristic infrastructure might change the demand side of tourism markets or the visitor numbers. Furthermore, the awareness of tourists towards climate change and other environmental issues is likely to be a major driver of their future holiday choices. Operators that do not adapt to this emerging ‘climate aware’ market risk losing market share to more responsive competitors. This clinic will discuss the important relation between climate change and tourism, and will try to show some alternatives and help to promote a responsible and sustainable tourism, which bring not only benefits for the tourism industry but also to the people whose livelihood depends on tourism.

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Responsible Tourism Forum & Networking 

31 October (Friday), 11:00am – 1:00pm @ Conference Room Hibiscus, Basement 2, Exhibition Hall D1

Join us for an inspiring forum session as we discuss four hot topics that surround responsible tourism. Speakers will push the envelope to discuss sustainable tourism market trends, provide tools and applications in achieving sustainability and share an incredible case study of sustainability in Gobi. The following are the four topics:


Evason Phuket

Cost Effective Ways To Achieving Sustainable Tourism Best Practices 

Speaker: Tony Charters, Principal, Tony Charters and Associates
It is easy to assume that only high tech solutions can be applied to achieve sustainability. This may be the case for economies that have very high labour costs and relatively cheap access to technology. In economies where labour costs are low and imported technology is very expensive there are alternative solutions to achieve sustainability and to provide memorable tourism experiences. This presentation will draw on case studies from across the globe and relate the findings that are relevant to the ASEAN region.

all inclusive holiday Eco Labels for Hotels: Why You Should Commit & What Benefits You Should Expect

Speaker: Nicolas Dubrocard, Associate Advisor, Wild Asia
Eco labels for hotels represent great challenges and lead to many questions, we will answer them during this presentation. We will highlight the advantages of a sustainable approach to face potential environmental crisis such as water shortage. We will discuss the guest new requirements in terms of environmental respect and the green market positioning. We will take into account the impact of competing for an eco label on the staff. We will browse the operating costs savings linked to a sound environmental management system. Finally we will introduce Wild Asia solutions to support your efforts to get an eco label.

next genSustainable Tourism Trends, Emerging Markets & New Media

Speaker: Jens Thraenhart, Founder, Digital Innovation Asia

In a dynamic, ever-changing, and robust sector, sustainable tourism pioneers and leaders need to be constantly adapting to the changing environment in their approach to do business better, thus continually leaving a positive impact. Understanding current market and technology is also important to responding to appropriate strategic approach. Sustainable tourism is emerging and businesses need to gear up for the next generation of informed travellers.

three-camel-lodge-02Evolution of an Ecolodge: Lessons from the Gobi

Speaker: Jalsa Urubshurow, Founder and CEO, Nomadic Expeditions and the Three Camel Lodge

What makes a lodge “eco”? While” reduce, reuse and recycle” are fundamental aspects of environmentally friendly operations, a true ecolodge goes beyond the green footprint to embrace direct support for cultural and natural heritage, while delivering meaningful social and economic benefits to local people. This presentation tells the story of how Mongolia’s pioneer Three Camel Lodge became recognized by National Geographic as one of the world’s 25 best lodges by developing a successful business model based upon sustainable tourism best practices.

Awards

Following the forum, the Winners of the Wild Asia’s 2014 Responsible Tourism Award will be revealed. Esteemed winners will be announced, each representing a specific category; community engagement, cultural preservation and overall most inspiring responsible tourism operator. The Award winners are leaders in their destinations, making change that will help shape the future of travel for the better. This is your chance to meet the people behind Asia’s leading sustainable tourism organizations. Read more about this year’s Award Finalists.

** Note – All sessions and speakers are subject to change. All changes will be updated on this webpage.

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Event organised and supported ITB Asia, Wild Asia, The Blue Yonder and ITB Berlin”s Official Partner Country 2015 – Mongolia, Nomadic by Nature:

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