Xintuo Ecotourism – Finalist, Community

FINALIST - 2015 Wild Asia Responsible Tourism Awards, Best in Community Engagement & Development

In a province threatened by the rapidly growing tourism industry Xintuo provides a different type of experience aimed at keeping the local communities in Yunnan and the surrounding environment healthy and thriving. Through their ecotourism offerings tourists know that not only are they minimizing their negative effects on the environment but supporting the local community they are visiting. The community-driven hospitality network gives guests unique interactions with the local culture, whether they are visiting villages inhabited by ethnic minorities, learning about the region from a local guide, or experiencing the diverse flora and fauna while trekking, biking or hiking.

Firmly integrated in the surrounding Lashihai community, Xintuo Ecotourism is employee and community-owned with the support of the Nature Conservancy, their partner in promoting the area’s biodiversity. The community’s well being is a top priority and Xintuo holds meetings to discuss current needs, both socially and environmentally, knowing change can only occur through collaboration. A couple of their successful projects: funding the renovation of the kindergarten in the Noy Yao Village, which improved classroom conditions and facilities, and supplying the Wuhai primary school with books, blankets, and stationary.

Xintuo has seen how harmful the effects of domestic tourism in China tend to be, including a general low awareness of environmental issues, and strive to offer unique experiences making them an important player in the domestic ecotourism market. At the moment the are one of the only companies in the region locally sourcing all of their resources. Tour guides are hired from the local ethnic minority groups, the Yi and Naxi, guests stay in locally run homestays, and they purchase food grown in the villages or from the original supplier.

After seeing the success of their current initiatives, Xintuo hopes to turn the Lashihai region into a model for sustainable development. They currently plan on growing community involvement by expanding their homestay network while encouraging those involved in the program to develop additional activities for their guests such as handicraft demonstrations, agro-tourism, and bike rentals. They also hope to incorporate organic farming and agro-tourism into their future programs. Food safety is a growing issue for many in the community so Xintuo plans to develop experimental plots as a way to offer training and gradually change the local agricultural practices.

For more information about Xintuo Ecotourism, visit their website: http://ecotourism.com.cn/

Watch their video here

2015 Responsible Tourism Awards Finalists

PATA Travel Mart has Sustainability Centre Stage – Wild Asia Awards

Now in their ninth year, the Wild Asia Responsible Tourism Awards, has just announced their 2015 Finalists.

The Wild Asia Awards was the first of its kind to identify Asia based sustainability superstars in the travel industry, and remains the only regional responsible tourism awards. The Awards are based on the Global Sustainable Tourism Council’s Criteria, and provide a unique opportunity for tourism businesses and projects to benchmark their work against international standards. Participants also benefit from gaining third party verification from the panel of esteemed expert judges.

This September, Winners will be officially announced and celebrated at the 2015 PATA Travel Mart in Bangalore. “Sustainability is one of the main advocacy themes of the Association and an important issue to address when we talk about the responsible development of travel and tourism,” said Mario Hardy, PATA CEO. “We are therefore delighted to host the Wild Asia Responsible Tourism Awards at this year’s Travel Mart and share in the celebration of tourism organisations that truly exemplify what it means to be sustainable. Wild Asia is a valued PATA Sustainability Partner, and a special partner of the Responsible Travel Pavilion at PTM, a space where like-minded organisations can gather, share knowledge, and build business.”

Best in Community Engagement and Development
This award recognizes exceptional commitment to supporting the local community and economy in which your business operates.

Best in Protection of Natural Areas & Wildlife Conservation
This award recognizes tourism businesses’ consideration of their local environment and biodiversity by actively supporting and protecting their natural assets.

Best in Resource Efficiency
This award recognizes excellence in waste, water and energy management and sustainable architectural design in order to minimize your business’s environmental impact.

Most Inspiring Responsible Tourism Operator
This award recognizes the tourism operator that excels by taking into consideration all the key principles of responsible tourism (maximum positive impacts to the local community and minimum negative impacts to the environment) and awards innovation for this most inspiring tourism business of the year.

Most Inspiring Responsible Tourism Initiative
This award recognizes grass-roots initiatives championing responsible tourism within their destination.

Over the next couple of months, all Finalists will undergo further rigorous investigation to determine the 2015 Winners. During this time, thorough open-source articles will become available on the Wild Asia website for each of these businesses or projects. The aim of sharing their successes, challenges, and
lessons learned, is to inspire and influence the industry to adopt measures to become more socially and environmentally responsible.

For those wishing to join the PATA Travel Mart and celebrate alongside the winners, the deadline for applying to showcase your business at the Responsible Travel Pavilion is 30th June 2015. Full details can be found at here.