Responsible Tourism Events At ITB Asia 2015


21-23 October 2015, Sands Expo and Convention Center, Marina Bay Sands, Singapore

Every year, ITB Asia offers experts, practitioners and pioneers a great stage for responsible tourism topics to be discussed. Wild Asia, ITB Asia’s official CSR partner is proud to put together and announce 2015’s series of Responsible Tourism events. Our line up of speakers have been carefully chosen to provide you with the latest trends, lessons learnt from successful case studies and inspiration needed to help you become better and more sustainable in your business.

Please note that ALL responsible tourism events will be held at the RESPONSIBLE TOURISM HUB, A45 in the main exhibition hall.  View floorplan.


22 October 2015 (Thursday)


Time Topic & Speaker(s)

10:00 – 10:30am 


Speaker: Graham Harper, Director of Educational and Responsible Travel, Buffalo Tourselephant tourism

Elephants in captivity are an ethical concern. Rapid tourism growth coupled with inadequate regulations encourage treatment that threaten the survival of these amazing wild creatures.Welfare of elephants must be improved and we believe responsible tourism is the most viable solution. Tourism done right can assist the survival of captive elephants throughout Asia and provide clients with an inspiring experience. This session presents the Good, the Bad & the Ugly of elephant experiences by following the Global Welfare Guidance for Animals in Tourism developed by ABTA, Travelife Sustainability criteria, Thailand’s Ministry of Tourism & Sports Elephant Standard, and Buffalo Tours captive elephant camp checklist.

10:30 – 11:00am 


Speaker: Paul Eshoo, Regional Conservation Enterprise Advisor, Wildlife Conservation Society (WCS) 

hukaung_vista3     a j  lynam hukaungTourism is often described as a way to provide alternative livelihoods for people living around protected areas. For the sake of conservation, this general theory may be more effective with more targeted incentives for the protection of specific species. The use of incentives through tourism payments is being explored by WCS at sites in Cambodia, Laos and Myanmar. Lessons learned can be applied by others in the industry with little cost and high impact.

11:00 – 11:30am


Speaker: Chananya Phataraprasit, Founder, Asian Oasis Travel Lisu tribe

The presentation will focus on the philosophy of Asian Oasis Travel and the concept of sustainable tourism. It will cover the company’s main principles, which are preservation, development, sustainability and delivery, with overview of how each principle is implemented and the result. We will also share our challenges and success stories.

11:30am – 12:00pm 


Speaker: Thabo Brian Dithebe, Chief Executive Officer, Botswana Tourism Organisation 

12:00 – 12:30pm


Speaker: Shannon Stowell, President, Adventure Travel Trade Association (ATTA) 

adventureShannon Stowell will provide an overview and definition of adventure tourism and discuss the market and environmental opportunity it represents today. Included in his presentation are statistics on the market value of the global adventure tourism market and results from original survey research into the preferences and behaviors of U.S. adventure travelers (one of the largest source markets for international adventure travel). Included are survey results indicating an interest in Asian destinations for adventure travel. Mr. Stowell will also share information on when adventure tourism product development makes sense for a destination, trending activities, the importance of environmental management and tour operator best practices in securing a competitive position in the global marketplace for adventure experiences, and the triple bottom line benefits of adventure tourism market development.

2:30 – 3:00pm


Speakers: Gede Ori Ariandika, General Manager and Steve Noakes, Director, Ecolodges Indonesia 

OUEcolodges Indonesia (ELI) is a for-profit social enterprise with an inclusive business model that focusses on biodiversity conservation and improving the livelihoods of its staff and immediate suppliers. The company is guided by veterinary medicine specialists, volunteer environmentalists and sustainable tourism professionals from within Indonesia and internationally. All five of the ecolodges is subject to an in-house ecological plan which has enabled one of the ecolodges to achieve a carbon footprint more than 30 times less than the average in the tourism hotspot of Kuta,Bali.

3:00 – 3:30pm


Speaker: Mariglo Laririt, Director of Environment and Sustainability, El Nido Resorts

7343612936_7ac79a1450_oEl Nido is a small municipality in the Philippines. Typical of most of the country’s coastal villages, its economic base was fishing, using a variety of methods legal or not, until the late ‘70s. El Nido’s natural environment, however, is far from typical. It is an area of extraordinary biodiversity and stunning vistas. Doors were opened to Tourism when Ten Knots set up a rustic dive camp in one of the islands. Three and a half decades later, Tourism’s footprint is evident in every aspect of life in El Nido. For better or for worse, who is responsible?

3:30 – 4:00pm


Speaker: Luo Peng, Founder, Eco Action 

ecoactionasiaBased on EcoAction’s successful pilots trips, Hainan Tropical Forest, Giant Panda, and Asian Elephant, Luo Peng will explain the holistic approach of integrating nature, wildlife, community and education into her tours. Her unique business model combines key elements that make up a destination – the environment, wildlife and people dependant on it. EcoAction have helped connect urban travellers with China’s amazing and diverse ecosystem. 

4:00 – 4:30pm


Speaker: Yurie Nagashima, Business & Development Manager, Kinyei 

FILE0227-CompressedKinyei has been operating two small businesses, a bicycle tour operator and a café, while employing local youth in Battambang, Cambodia. Kinyei has always regarded the partnership with local communities as critical for the businesses to thrive and become sustainable. The road has not been easy, however, especially when the businesses are small, just starting, have limited capital, and need to compete in a competitive market. The presentation will highlight the activities Kinyei has done with the local communities, how we train and manage local youth to become competent and confident professionals, and challenges and lessons learned along the way.

4:30 – 5:00pm


Speakers: Hanna Maier, Junior Advisor, Gesellschaft für Internationale Zusammenarbeit (GIZ) 

1A single disaster event has the potential to cause widespread damage and economic disruption, affecting private and public investments in tourism destinations, and the country’s image and reputation, while posing a threat to the lives of tourist, workers and surrounding communities. The Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH is collaborating with the United Nations Office for Disaster Risk Reduction Asia and Pacific (UNISDR) and the Pacific Asia Travel Association (PATA) within the framework of the Global Initiative on Disaster Risk Management (GIDRM) to improve climate and disaster risk management and to strengthen resilience in hotels and throughout destinations.




23 October 2015 (Friday)

This special two-hour segment will feature notable and inspiring operators who have gone above and beyond to make business sustainable. As a result, destinations are preserved, local communities are uplifted and travel is celebrated through responsible efforts on both the operator and traveller. Join us for an amazing time as we discover, listen and watch a collection of award-winning short films on leading sustainable tourism stories around the world, learn from Wild Asia’s 2015 Responsible Tourism Award finalists and winners and have the chance to be a member of the Asian Ecotourism Network. Let’s learn, be inspired and make a difference!

Time Details

11:00am – 12:00pm


Speaker: Rob Holmes, Chief Storyteller, GLP Films

logoJoin ITB Asia and GLP Films for their 1st Annual Short-Film Showcase celebrating award-winning short-films on leading sustainable tourism stories from destinations around the globe.  Short-films will include selections from GLP Films’ partnerships with leading travel brands, plus new films highlighting up and coming destinations.  Join us for this special event!Target Audience:  tourism boards, CEO’s and destination marketing professionals, tour operators, media, travel brands

12:00 – 1:00pm 


Speaker: Nicolas Dubrocard, Associate Advisor, Wild Asia

8DESTINATION ICONThe Wild Asia Awards was the first of its kind to identify Asia based sustainability superstars in the travel industry, and remains the only regional responsible tourism awards. The Awards are based on the Global Sustainable Tourism Council’s Criteria, and provide a unique opportunity for tourism businesses and projects to benchmark their work against international standards. The Award winners are leaders in their destinations, making change that will help shape the future of travel for the better. This is your chance to glean from Asia’s leading sustainable tourism organisations. 


Speaker: Masaru Takayama, Founding Chair and Supaporn Prachumpai, Secretary, Asian Ecotourism Network (AEN)

AEN As of June 2, 2015, Asian Ecotourism Network (AEN) was established in Bangkok with the aids of Thai government, DASTA. The Network will supply more hands-on connections and relevant opportunities for members working together at a regional level. It will provide more networking and business opportunities, significant information, educational materials and networking prospects to both small and large organisations within Asia. The founding member countries comprise of Japan, Malaysia, Sri Lanka, Thailand, Nepal, China, South Korea, Mongolia, India, Laos, Pakistan, Bhutan, Indonesia, Bangladesh, Philippines and Australia. Be there to learn how you can engage and grow together with AEN!

** Note – All sessions and speakers are subject to change. All changes will be updated on this webpage.

Event organised and supported ITB Asia, Wild Asia and The Blue Yonder.

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Responsible Tourism Event Speakers 2014

For the Responsible Tourism Events at ITB Asia this year, we continue to bring you the best and most relevant speakers that can inspire and change the way you think about travel. Responsible Tourism is not just a label, it is essentially the way we do business and the way we experience the world. Our speakers have been handpicked because of their leadership, experience, knowledge and passion to make the world a better place via tourism. And we are proud to introduce you to them…

2014 Responsible Tourism Clinics & Forum Speakers

Tony July 2014 portrait  copy

Tony Charters

Principal, Tony Charters and Associates

Tony has over 20 years experience in tourism planning, development and management in the public and private sectors. He was a founding director of Ecotourism Australia and has served continuously on the EA board since 1991. For many years he also served on the board and executive of The International Ecotourism Society. An environmental scientist and urban and regional planner by profession, Tony entered the tourism industry after a successful career in World Heritage Area and multi-tenure protected area management. He has worked variously as tourism operator, policy maker and administrator. As Principal of Tony Charters and Associates he provides strategic advice to leading industry operators and government on tourism industry planning, development and investment; destination development; and the sustainable management. Tony convenes the annual the Global Eco Asia-Pacific Conference. He has served since 2004 as a Finalist Judge in the Tourism for Tomorrow Awards hosted by the World Travel and Tourism Council, and as a Destination Stewardship Committee member for the Global Sustainable Tourism Council. In 2014 he was awarded an Order of Australia (AM) by the Governor-General for his services to the ecotourism industry, nature-based recreation and environmental education.

JensJens Thraenhart

Founder, Digital Innovation Asia

Jens Thraenhart was appointed by the tourism ministries of Thailand, Vietnam, Cambodia, Laos, Myanmar, and China (Yunnan and Guanxi) to head the Mekong Tourism Coordinating Office (MTCO) as its Executive Director. The Mekong Tourism Coordinating Office (MTCO) is an inter-governmental organization to promote the Mekong region as a single tourism destination, and foster responsible tourism development in the Greater Mekong Subregion. Jens Thraenhart is founder & president of Digital Innovation Asia (DIA), an initiative endorsed by the UNWTO, ASEAN, and PATA, as well as NTOs in Asia, building digital capacity from social to mobile in the travel and tourism industry in Asia Pacific, including innovative initiatives such as E-Tourism Asia, E-Tourism China, Blogger Match-Up, and Digital Aid Asia. He also founded China Travel Trends, as well as award-winning China digital marketing firm Dragon Trail in 2009, and has led marketing and Internet strategy teams with the Canadian Tourism Commission and Fairmont Hotels & Resorts, and has consulted for many global companies. Educated at Cornell University with a Masters of Management in Hospitality, Mr. Thraenhart was recognized as one of the travel industry’s top 100 rising stars by Travel Agent Magazine in 2003, was listed as one of HSMAI’s 25 Most Extraordinary Sales and Marketing Minds in Hospitality and Travel in 2004 and 2005, and named as one of the Top 20 Extraordinary Minds in European Travel and Hospitality in 2014. A UNWTO Affiliate Member, and Chair of PATA China, he founded the Annual China Responsible Tourism Forum & Awards in 2011. A dual citizen of Germany and Canada, Jens now lives between Beijing/China and Bangkok/Thailand.

Photo N.DubrocardNicolas Dubrocard

Associate Advisor (Responsible Tourism), Wild Asia 

Nicolas Dubrocard has been working on sustainability issues with hotels for the past decade. He has been the International Director of Green Key, an international eco-label implemented in 40+ countries, and prior to that he managed the Every Drop Counts Programme for the Travel Foundation in Morocco. Nicolas’s knowledge of sustainability management is further strengthened through his work auditing more than 100 eco-hotels in 25 countries. Based in Bangkok since 2013 he adapted Kuoni Water Management manual and tools for use in the Thai context, in addition to implementing the project in Thailand for partnering hotels. Most recently he moved to Malaysia and joined Wild Asia team.

10255116_10152059412692263_3495870044443367807_nDr. Jutamas Jan Wisansing

Executive Director and Consultant, Perfect Link Consulting Group and Education Chair, Pacific Asia Tourism Associations (PATA) Thailand Chapter

She completed a Master’s degree in commerce and management and also a doctorate in tourism planning and destination marketing from Lincoln University, New Zealand. She has now been a tourism lecturer/trainer/coach/consultant for over 17 years. Her extensive researches in destination marketing and management resulted in innovative capacity building and learning tools to develop multi-stakeholders participatory approach for sustainable tourism development and community based tourism programs. She is trained to be professional presenter and Emcee which enhance professional abilities to provide engaged and stimulating workshops and trainings. She has been providing her tourism expertise for various government agencies involving in tourism development in Thailand, for example Tourism Authority of Thailand, Designated Areas for Sustainable Tourism Administration (Pubilc Organisation) Thailand, Tourism Council of Thailand. As a founder, an executive director and principle consultant at Perfect link Consulting Group “a consortium of experts”, her role is also to manage diverse knowledge “think tank”, specializing in capacity building programme, tourism marketing, branding, “Glocalisation” of culinary supply for sustainable procurement, organization development and sustainable tourism development and community participation in sustainable development.

MikeIDMike Nedelko

CRM & Marketing Manager, The Code

Mike brings a wealth of experience in relationship marketing from business-to-business contexts across the private, public and development sector. Over the last 6 years Mike has helped organisations align digital technologies with their organisational goals to develop partnership synergies as well as analyse, engage and mobilize audiences. Before joining The Code in 2014, Mike worked for UNFPA and UNAIDS.

adrienneAdrienne Lee

Program Manager (Asia and Africa), Planeterra

Her work with Planeterra involves evaluating the tourism supply chain and developing market-driven approaches to strengthened and promote community development initiatives, especially those that empower underserved women. With a background in Corporate Social Responsibility, Adrienne has worked with both grassroots NGOs and business-backed non-profits to develop and engage companies with best practices in regards to child and labour rights. Adrienne holds a Master’s in Environmental Applied Science and Management with a focus on environmental sustainability and remediation in communities in The Global South. Adrienne is a firm believer in learning through experience, travel, and those that inspire around you.

Ruben CortesRubén Cortes

Associate Director, Sustainable Building Initiative, Wild Asia

Rubén combines experience in management, business development and education from Europe, Latin America and South East Asia with a great passion for social issues and sustainable models of development. His interest in pragmatic effective solutions drove him to learn what is considered the most radically sustainable housing model: Earthship Biotecture. Ruben has undertaken retrofitting projects, and supported permaculture efforts as a lead builder and workshop facilitator. He was also one of the main coordinators of the Windship project, an effort born as response to the devastation of Typhoon Haiyan (Yolanda), in the Philippines. Together with Wild Asia, Ruben has now created the Sustainable Building initiative that aims to inspire people to fulfil their basic needs in a comfortable way and in harmony with our planet.

Pliske Profile PictureDaniel Pliske

Sales and Marketing at Access China Tours

Daniel is an avid world traveler who has visited nearly 40 countries on six continents. He worked and traveled in Asia from 2010 through 2012. His three week backpacking trip in Myanmar inspired him to conduct extensive research in graduate school on the future of the country’s tourism industry as well as what sustainable tourism practices/initiatives are currently in place. Daniel holds a B.A. in Economics from the University of Missouri-Kansas City (UMKC) and a Master’s Degree in Tourism Management from Colorado State University (CSU). He recently began working in sales and marketing for Access China Tours, a boutique luxury tour operator headquartered in Vancouver that provides unforgettable once in a lifetime journeys to various Asian countries, for American and Canadian travelers. Daniel currently resides in Denver, Colorado where he enjoys exploring the great outdoors and traveling in his spare time.

ALbert teoAlbert Teo Chin Kion

Managing Director, Borneo Eco Tours & Sukau Rainforest Lodge

A graduate in Economics (Honours) from the University of London in 1977 and has been in the tourism industry for the last thirty seven years. Albert Teo had travelled around the Asia Pacific countries as a keynote speaker on Ecotour and Ecolodge operations. In October 2006, he has been appointed to be the Adjunct Lecturer and in 2013 was conferred a Fellow by Edith Cowan University, Australia for his contribution to the ecotourism industry. His companies Borneo Eco Tours and Sukau Rainforest Lodge through his success formula continue to win international ecotourism awards. He is currently focusing his energy on developing social entrepreneurship through his community/ environment profit foundation under Borneo Ecotourism Solutions and Technologies (BEST) Society.

Chan Beng SengChan Beng Seng

Coordinator for the Global Alternative Tourism Network (GATN) 

As the coordinator for the Global Alternative Tourism Network of the Asia and Pacific Alliance of YMCAs (APAY), he is involved with local Asian YMCAs and communities that are working to provide alternative and sustainable tourism that is community based, ecologically friendly and economically rewarding for the local hosting communities. The network is also concerned about impact of mass tourism on climate change and tries to promote responsible travel as a tool for ramification. As coordinator of GATN, he provides training and helps local YMCAs to host Alternative Tourism programs. He also facilitates the network of both hosting and sending parties. Beng Seng has 25 years experiences in working with and training young people in fields of faith and social awareness. The APAY is headquartered in Hong Kong and has members in 17 countries in Asia Pacific. The APAY is also related to the World Alliance of YMCAs, a global network.

Jalsa2Jalsa Urubshurow

Founder and CEO, Nomadic Expeditions and the Three Camel Lodge

Mr. Urubshurow is dedicated to promoting sustainable tourism in Mongolia while sharing the wonders of its cultural and natural treasures with travelers from around the world. After the peaceful revolution that brought democracy to Mongolia in 1990, its first Prime Minister recruited Mr. Urubshurow to advise on expanding accessibility to Western travelers which led to the establishment of Nomadic Expeditions. The company has replicated Mr. Urubshurow’s experiences exploring Mongolia’s ecology and culture for thousands of adventurers and Mr. Urubshurow has been named the “World’s Top Travel Specialist” for Mongolia by Condé Nast Traveler for the past 6 consecutive years. In 2002, Nomadic Expeditions opened the Three Camel Lodge, the first true eco-lodge accommodation in Mongolia and a pioneer is sustainable tourism best practices. National Geographic Traveler named the Three Camel Lodge one of the “25 World’s Best Lodges” in 2013. Mr. Urubshurow also served as a judge for the 2011- 2014 Tourism For Tomorrow Award of the World Travel and Tourism Council (WTTC). He is the recipient of the Order of Polar Star – the highest civilian award the government of Mongolia – and recently his company Nomadic Expeditions became one of the founding partner sponsors of the World Legacy Awards initiated by the National Geographic Society and ITB Berlin.


Responsible Tourism Events At ITB Asia 2014


Responsible Tourism Forum & Clinics

October 29 – 31, Sands Expo and Convention Center, Marina Bay Sands, Singapore

Every year, ITB Asia offers practitioners, newbies and pioneers a great stage for responsible tourism topics to be discussed. Wild Asia, ITB Asia’s official CSR partner is proud to put together and announce 2014’s series of Responsible Tourism events. Experts and experienced practitioners will be presenting concepts, international standards, lessons learnt, current trends and notable regional case studies. As always, we will be stationed at the Responsible Tourism Centre Booth at Basement 2, Exhibition Hall E, J65. Do come by for a chat with us.

Engage in a series of personalised clinics and talks to learn and be inspired by leading experts.


Responsible Tourism Clinics, 30 October 2014 (Thursday)

Venue: Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65


Time Topic & Speaker(s)
10:00 – 10:30am How To Make Community-Based Tourism Work: Multi-stakeholder Success Stories From Thailand
Dr Jutamas Jan Wisansing, Executive Director and Consultant, Perfect Link Consulting Group and Education Chair, Pacific Asia Tourism Associations (PATA) Thailand Chapter
10:30 – 11:00am Developing Community Tourism Businesses as part of the Tour Operator Supply Chain
Adrienne Lee, Program Manager (Asia & Africa), Planeterra
11:00am – 12:00noon Revealing Of The Top 3 Winners of the Inspiring Stories Competition
2:00 – 2:30pm Child Sex Tourism is a Risk for Asian Destinations and Companies
Mike Nedelko, CRM & Marketing Manager, The Code
2:30 – 3:00pm Sustainable Practices – Small Ways That Lead to Big Improvements & Cost Saving
Ruben Cortes, Associate Director, Sustainable Building Initiative, Wild Asia
3:00 – 3:30pm Burma’s Reopening to the World: An Examination of Sustainable Tourism Development in the 21st Century
Daniel PliskeSales and Marketing at Access China Tours
 3:30 – 4:00pm Creating Competitive Advantage Through Responsible Tourism Practices
Albert Teo Chin Kion, Managing Director, Borneo Eco Tours & Sukau Rainforest Lodge
 4:00 – 4:30pm Climate Change And Tourism
Chan Beng Seng, Coordinator for the Global Alternative Tourism Network (GATN)
* See below for more details about each clinic. 



Responsible Tourism Forum & Networking, 31 October 2014 (Friday)

Venue: Conference Room Hibiscus, Basement 2, Exhibition Hall D1


Time Details
Join us for an inspiring forum session as we discuss four hot topics that surround responsible tourism. Speakers will push the envelope to discuss sustainable tourism market trends, provide tools and applications in achieving sustainability and share an incredible case study of sustainability in Gobi. The following are the four topics:

  • Cost Effective Ways To Achieving Sustainable Tourism Best Practices, Tony Charters, Principal, Tony Charters and Associates
  • Eco labels for hotel, why you should commit, what benefits you should expect, Nicolas Dubrocard, Associate Advisor, Wild Asia 
  • Sustainable Tourism Trends, Emerging Markets & New Media, Jens Thraenhart, Founder, Digital Innovation Asia 
  • Evolution of an Ecolodge: Lessons from the Gobi, Jalsa Urubshurow, Founder and CEO, Nomadic Expeditions and the Three Camel Lodge

Following the forum, winners of the notable Wild Asia Responsible Tourism Awards 2014 will be announced. Guests are invited to mingle and network after the event over some light refreshments.

* See below for more details on the forum topics. 



countrysideHow To Make Community-Based Tourism Work: Multi-stakeholder Success Stories From Thailand 

Speaker: Dr Jutamas Jan Wisansing, Executive Director and Consultant, Perfect Link Consulting Group and Education Chair, Pacific Asia Tourism Associations (PATA) Thailand Chapter
30 October (Thursday), 10:00 – 10:30am @ the Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Stories from 13 selected communities from 6 designated areas for sustainable tourism development will be shared. These communities have been on the systematic process to manage the resource vulnerabilities and risks of being too overly popular, together with multi-stakeholders co-create community tourism products to meet market demand based on an appreciation of community local wisdoms. The clinic’s discussion will be focused on how to ensure CBTs are sustained on a long term basis – what’s the secret behind thriving CBTs?

Beyond Unique Escapes (3)Developing Community Tourism Businesses as part of the Tour Operator Supply Chain

Speaker: Adrienne Lee, Program Manager (Asia & Africa), Planeterra
30 October (Thursday), 10:30 – 11:00am @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

This presentation is about incorporating sustainable practices that empower local communities into tour operator supply chains. The tour operator working directly with its foundation, is working directly with communities to empower under served women and youth to access market-driven approaches to create sustainable businesses. There is often a resource gap between non-profit organizations and blended-social purpose businesses that are attempting to benefit the communities in which they work. Without a strong market, these non-profits or community tourism projects often fold and fail. However, when partnered with a for-profit operator, tourism businesses have one of the greatest reaches and spread to provide opportunity for marginalized communities, and allow social enterprises to scale, access knowledge transfer, and develop their first revenue generating programs.

LOGO_Inspiring Stories from Destinations_2012-page-001Revealing Of The Top 3 Winners of the Inspiring Stories Competition 2014

30 October (Thursday), 11:00am – 12:00pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Come and be inspired by change setters in the tourism industry! The top 3 winners of this annual competition are operators with an amazing story to tell. They have been selected based on their exceptional efforts in preserving destinations and shaping local communities. This is your chance to glean from their experience & be inspired to make a difference! Read 2012 and 2013 winning Inspiring Stories.

DSC_0242Child Sex Tourism is a Risk for Asian Destinations and Companies

Speaker: Mike Nedelko, CRM & Marketing Manager, The Code
30 October (Thursday), 2:00 – 2:30pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

The Code would like to highlight the need for child protection as part of responsible and sustainable tourism and present it in the context of “crisis and risk management”. Even in Asian tourism sphere, the current initial thoughts of “crisis and risk management” may invoke precautions to prevent natural disasters that can impact tourism, such as tsunami and floods. However, there is also a real risk for a destination’s or a company’s brand and reputation when it comes to crimes of sexual exploitation of children or other crimes relating to children.

resefSustainable Practices – Small Ways That Lead to Big Improvements & Cost Saving 

Speaker: Ruben Cortes, Associate Director, Sustainable Building Initiative, Wild Asia 
30 October (Thursday), 2:30 – 3:00pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Sustainability is important for all tourism businesses, rural and urban. There has never been a better time to act for the benefit of your business and the “bottom line”. In this clinic session, Ruben will speak about some basic systems and ways that businesses can adopt to reduce negative impacts on the environment, reduce utility bills and ultimately benefit the business on the long run. The presentation will focus on proven steps that businesses can take in order to reduce their environmental impact in an affordable and effective way.

myanmarBurma’s Reopening to the World: An Examination of Sustainable Tourism Development in the 21st Century

Speaker: Daniel PliskeSales and Marketing at Access China Tours
30 October (Thursday), 3:00 – 3:30pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

Now that Myanmar’s government has recently begun allowing travellers/tourists to freely enter the country, the formerly non-developed tourism industry is quickly becoming a major contributor to the nation’s economy. With these quickly increasing visitor numbers, tourism infrastructure development must focus on steady sustainability if it is to succeed as well as provide substantial benefits and opportunities for the country as a whole. The future of Myanmar’s tourism industry is dependent on sustainability practices and initiatives and therefore, must imitate its neighbor’s positive examples in order to preserve vast natural resources for future generations. Myanmar’s tourism development and future perceptions as an international tourist destination will have great implications for Southeast Asia as a whole, as they quickly become a key player in the regions tourism industry.

Spice villageCreating Competitive Advantage Through Responsible Tourism Practices

Speaker: Albert Teo, Managing Director, Borneo Eco Tours & Sukau Rainforest Lodge 
30 October (Thursday), 3:30 – 4:00pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

In a highly competitive business environment, brands are required to push the envelope to create evergreen unique selling propositions (USP). Albert will present three case studies based on the award winning Borneo Eco Tours, Sukau Rainforest Lodge, and Borneo Ecotourism, Solutions and Technologies Society (BEST), a non-profit foundation. The strategies discussed are from lessons learnt after being in business for 23 years. They include triple bottom line concepts, specialized responsible tourism practices that improve operations synergy and leverage on business strengths. Albert will also discuss challenges faced and solutions applied when dealing with community projects.

Beach stormTourism And Climate Change 

Speaker: Chan Beng Seng, Coordinator for the Global Alternative Tourism Network (GATN) 
30 October (Thursday), 4:00 – 4:30pm @ the  Responsible Tourism Centre Booth, Basement 2, Exhibition Hall E, J65

With its close connections to the environment and climate itself, tourism is considered to be a vulnerable and highly climate-sensitive economic sector. Climate affects a wide range of environmental resources that are essential attraction factors for tourism. Climate change will make destinations less attractive and jeopardize major sources of income. There are direct impacts like altered seasonal patterns or coastal erosion, loss of beach area and higher costs to protect and maintain waterfronts. Also there are indirect impacts of climate change like water shortages. Higher costs for risk management for touristic infrastructure might change the demand side of tourism markets or the visitor numbers. Furthermore, the awareness of tourists towards climate change and other environmental issues is likely to be a major driver of their future holiday choices. Operators that do not adapt to this emerging ‘climate aware’ market risk losing market share to more responsive competitors. This clinic will discuss the important relation between climate change and tourism, and will try to show some alternatives and help to promote a responsible and sustainable tourism, which bring not only benefits for the tourism industry but also to the people whose livelihood depends on tourism.


Responsible Tourism Forum & Networking 

31 October (Friday), 11:00am – 1:00pm @ Conference Room Hibiscus, Basement 2, Exhibition Hall D1

Join us for an inspiring forum session as we discuss four hot topics that surround responsible tourism. Speakers will push the envelope to discuss sustainable tourism market trends, provide tools and applications in achieving sustainability and share an incredible case study of sustainability in Gobi. The following are the four topics:

Evason Phuket

Cost Effective Ways To Achieving Sustainable Tourism Best Practices 

Speaker: Tony Charters, Principal, Tony Charters and Associates
It is easy to assume that only high tech solutions can be applied to achieve sustainability. This may be the case for economies that have very high labour costs and relatively cheap access to technology. In economies where labour costs are low and imported technology is very expensive there are alternative solutions to achieve sustainability and to provide memorable tourism experiences. This presentation will draw on case studies from across the globe and relate the findings that are relevant to the ASEAN region.

all inclusive holiday Eco Labels for Hotels: Why You Should Commit & What Benefits You Should Expect

Speaker: Nicolas Dubrocard, Associate Advisor, Wild Asia
Eco labels for hotels represent great challenges and lead to many questions, we will answer them during this presentation. We will highlight the advantages of a sustainable approach to face potential environmental crisis such as water shortage. We will discuss the guest new requirements in terms of environmental respect and the green market positioning. We will take into account the impact of competing for an eco label on the staff. We will browse the operating costs savings linked to a sound environmental management system. Finally we will introduce Wild Asia solutions to support your efforts to get an eco label.

next genSustainable Tourism Trends, Emerging Markets & New Media

Speaker: Jens Thraenhart, Founder, Digital Innovation Asia

In a dynamic, ever-changing, and robust sector, sustainable tourism pioneers and leaders need to be constantly adapting to the changing environment in their approach to do business better, thus continually leaving a positive impact. Understanding current market and technology is also important to responding to appropriate strategic approach. Sustainable tourism is emerging and businesses need to gear up for the next generation of informed travellers.

three-camel-lodge-02Evolution of an Ecolodge: Lessons from the Gobi

Speaker: Jalsa Urubshurow, Founder and CEO, Nomadic Expeditions and the Three Camel Lodge

What makes a lodge “eco”? While” reduce, reuse and recycle” are fundamental aspects of environmentally friendly operations, a true ecolodge goes beyond the green footprint to embrace direct support for cultural and natural heritage, while delivering meaningful social and economic benefits to local people. This presentation tells the story of how Mongolia’s pioneer Three Camel Lodge became recognized by National Geographic as one of the world’s 25 best lodges by developing a successful business model based upon sustainable tourism best practices.


Following the forum, the Winners of the Wild Asia’s 2014 Responsible Tourism Award will be revealed. Esteemed winners will be announced, each representing a specific category; community engagement, cultural preservation and overall most inspiring responsible tourism operator. The Award winners are leaders in their destinations, making change that will help shape the future of travel for the better. This is your chance to meet the people behind Asia’s leading sustainable tourism organizations. Read more about this year’s Award Finalists.

** Note – All sessions and speakers are subject to change. All changes will be updated on this webpage.


Event organised and supported ITB Asia, Wild Asia, The Blue Yonder and ITB Berlin”s Official Partner Country 2015 – Mongolia, Nomadic by Nature:

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Call For Papers & Presentations For ITB Asia 2014 Responsible Tourism Events

ITB Asia_RT Clinics_Wild Asia

Call for papers and presentations. Take a role at ITB Asia’s Responsible Tourism Events, 29 – 31st October 2014 in Singapore.


This is your opportunity to take an active role and share your knowledge and experience at the Asia’s largest travel trade show. We are looking for sustainable tourism practitioners who are seeking to inspire others in making tourism a driver for change socially, environmentally and economically for Asian destinations.

We are seeking presentations and/or papers for the following topics below. The organizing committee is also open to explore other related topics, kindly contact if you have other ideas not in the list:

  1. Quality and profitable eco/green/sustainable tourism
  2. Marketing Responsible Tourism via New Media and other channels
  3. Indigenous & cultural tourism
  4. Crisis and risk management
  5. Grooming the next generation for sustainable tourism
  6. Wildlife and nature-based tourism
  7. Sustainable certification and accreditation schemes for operators
  8. Supply chain management for sustainable operators
  9. Mainstreaming Responsible Tourism
  10. Sustainable tourism trends and emerging markets
  11. Best practice case studies: Achievements & challenges

Submission guidelines:
Closing date for submissions 30 July, 2014 (Wednesday).

Paper/presentations must address the following:

  • Relevance to Asian-based tourism operators and helps promote the mainstreaming of responsible tourism in Asia
  • With case studies, please share lessons learnt and outcomes of the project/program

Please include the following in your paper / presentation:

  • Name and profile of author/presenter
  • The title should aim to be precise and concise so that it conveys a clear message
  • Abstracts should contain brief summary of the content areas of your proposed topic

Note to speakers:

  • All presenters must be able to cover their travel and accommodation costs
  • Speakers will be given a complimentary speaker pass that includes access to the trade show for the day of your presentation
  • Presenters will be notified if their paper/presentation has been accepted by 13 August 2014 (Wednesday)

Submission of Paper/Presentation:
Please email your paper or presentation, including an abstract to Deborah Chan at by 30 July, 2014 (Wednesday).


Responsible Tourism Event Speakers at ITB Asia 2013

For the Responsible Tourism Events at ITB Asia this year, we continue to bring you the best and most relevant speakers that can inspire and change the way you think about travel. Responsible Tourism is not just a label, it is essentially the way we do business and the way we experience the world. Our speakers have been handpicked because of their leadership, experience, knowledge and passion to make the world a better place via tourism. And we are proud to introduce you to them…

Speakers for the Responsible Tourism Clinics & Forum

Chananya PhataraprasitChananya Phataraprasit

Chananya has deep roots in Thailand’s travel and tourism industry. Her father, Peter Larsen, started one of Thailand’s leading inbound tour operator, East West Siam. Growing up with tourism in her blood it was clear from the very beginning that Chananya would find her groove in travel, and that she would derive joy from staying true to her Thai roots. In 1995, she built a small lodge in the remote hill tribe village of Lisu in northern Thailand. She wanted a place where visitors could learn about local culture directly from their hosts, the Lisu villagers.  Continuing with her journey, she set up Asian Oasis in 2006 with the aim of creating unique travel offerings for a growing segment of travellers looking beyond Thailand’s beaches, temples and cities for more meaningful and authentic experiences. Chananya is driven by a passion to sustain, protect and improve local culture and the environment through economic growth, education and employment opportunities.

Martin StevensonMartin Stevenson

Originally from Cambridge, England, Martin Stevenson is a journalist, freelance travel writer, and founder and editor-in-chief of sustainable travel website More Than Footprints. Following a war of attrition between several gap-years spent travelling in Asia and his degree in South Asian Studies and Comparative Religion at the School of Oriental and African Studies, Martin worked in financial public relations in London and taught MBA courses at ESSEC business school in Paris. He has spent the last three years in Southeast Asia researching and writing ‘More than footprints? – How backpacking lost its way’. He is currently based in Kuala Lumpur.

Kumud Sengupta Kumud Sengupta

Kumud is the co-founder & director of Market Vision, a research and consultancy services firm based in Dubai. She undertakes research and consulting projects on behalf of the UNWTO, European Travel Commission, and various national tourism boards. An economics graduate with an MBA degree, Kumud is a certified assessor and consultant for Sustainable Tourism, and is also the Managing Editor of Spotlight on Sustainable Tourism (SOST), an e-journal with a mission to promote sustainable business practices among tourism stakeholders.

Tushar KhandelwalTushar Khandelwal

Tushar is an Indian-born tech/startup/travel geek and entrepreneur from Japan. He is currently the Head of Marketing & Community at Voyagin, a marketplace to help travelers discover & book unique experiences in Asia. After graduating from Columbia’s School of Engineering & Applied Science, Tushar started his career working for Social Bicycles & Producteev before moving back to Asia & joining Voyagin.

Amy McLoughlinAmy McLoughlin

Amy has worked in a variety of responsible tourism positions in the UK, India, Malaysia and Cambodia. Her efforts have been recognized internationally by’s Responsible Tourism Awards and WTTC’s Tourism for Tomorrow Awards. Her specialty areas in the field include protected area management, sustainable transport, community development and voluntourism. She is currently the Communications Manager for PEPY in Cambodia, an international development organization providing education and youth empowerment programs to rural students. Amy is also the Wild Asia Responsible Tourism Awards Coordinator, identifying leaders in sustainability across Southern Asia, which is celebrated each year at ITB Asia.

Adrianna Tan Adrianna Tan

Adrianna Tan has been writing on the Internet since 2003. Her blog,, features some experiments in travel and in travel writing, alongside other interests such as history and tech. She is one of the authors of WIRED’s Where Next travel section, and has contributed to the likes of Geographical, Asian Geographic, Elle, MINT, Straits Times and other magazines and newspapers.

Djinaldi GosanaDjinaldi Gosana

Djinaldi Gosana began his career in Hospitality industry at Caravelle Hotel Frankfurt, Germany in 1974 prior studying at Steigenberger Hotel School in Bad Reichenhall, Germany in 1975. Graduated his Hotel- and Tourism Management College in Dortmund, Germany in 1981 and he is the Founder & Chairman of Bali Community Based Tourism Association (Bali CoBTA). He is also the Executive Director of Bali Hotels Association. Prior to Bali CoBTA, he was the GM & Executive Committee member of 5-star hotels such as The Patra Bali Resort & Villas, Kamandalu Resort & Spa in Ubud-Bali, The Four Seasons Resort Bali, Bali Dynasty Shangri-La Resort, The Regent and The Mandarin Oriental – Jakarta. Mr. Djinaldi aalso serves as the Director of Partnership & Business Development services for the Indonesia Tourism Promotion Board. He has a great passion to help communities develop proper hospitality management skills. His dedication and efforts to minimize poverty, to improve the community welfare and preserve local culture are well appreciated and successfully supported by the stakeholders in Bali and Indonesia.

Jeremy Torr PeakJeremy Torr

Jeremy Torr is an elected Fellow of the Royal Geographical Society, and had visited some 47 countries at last count. He has lived and worked in the UK, Australia and Singapore and has written for the BBC, The Sydney Morning Herald, Singapore’s Today – as well as editing Discovery Channel Magazine, Ticket Magazine and SilverKris inflight. He owns a Swiss Army knife.

Hannah WonHannah Won

Originally from the United States, Hannah is now based in Cambodia where she has been working with children since 1998.  She holds a Master of Science in Education with a specialization in early childhood and is particularly interested in highlighting the damaging effects of orphanages from a child development perspective.  She has been an advocate for bringing awareness of this issue into the tourism and volunteer industries, as well as to donors funding orphanages from abroad.  Most recently, Hannah presented a case study in implementing new government laws for the alternative care of children to the Royal Government of Cambodia’s Provincial Orphans and Vulnerable Children Task Force.  Hannah is currently working as a program advisor with an organization that focuses on keeping children out of orphanages and supporting families to care for their own children.

Robin BousteadRobin Boustead

Robin Boustead is the originator of the Great Himalaya Trail (GHT): both as a contiguous pure mountain route and as a product. Over the last two decades he has taken the GHT from concept to the fully fledged brand and development vehicle we see today. Working both strategically, negotiating with governments and other major stakeholders to establish the Trail, and also operationally, creating maps, guide books, seeding a vibrant online community of GHT-ers, enabling adventure travel operators globally to successfully market GHT products. Robin brings strong commercial sense along with an in-depth experience of South Asia to the GHT. He is a serial entrepreneur with thriving businesses in South Asia and Europe. He is driven by a passion for the mountains, their communities and culture.

Patchareeboon SakulpitakphonPatchareeboon Sakulpitakphon

Ms. Patchareeboon Sakulpitakphon, or Mam, is Project Manager of The Code working to engage tourism private sector and prioritizing awareness about child protection as part of responsible tourism and CSR. Prior to this current position, she worked with ECPAT International on the global ‘Stop Sex Trafficking of Children and Young People’ campaign with The Body Shop International over a period of three years in over 40 countries, resulting several significant achievements: presented 7 million+ petitions to the United Nations, generated over US$3 million dollars and at least 16 countries adopted legislation changes. With a background in International Justice and Norms and Human Rights, she continues to expand her knowledge on strategies for integrating children’s rights within the private sector.